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Web3 Growth Hub
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December 7, 2024

Cracking the Code of Web3 Growth: A Candid Conversation with Intract's Co-Founder

We recently sat down with Apurv, co-founder of Intract, and dove into the intricate art of scaling user acquisition while also retaining loyal community members. Spoiler alert: throwing a few airdrops around and calling it a day is not it. Ready to learn how Intract has become one of the go-to platforms for user acquisition and engagement in web3?

#web3#marketing#growth#apurv#intract#quests#onchain
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November 27, 2024

Why We're Betting on the <15-Min Podcast Format

While I’m not the first (and won’t be the last) to experiment with this format, here’s why I think the 15min podcast works: telling guests to keep it concise—to distill their experience into 1-2 minutes—forces clarity. In fact, it often results in a more direct and informative listening experience than a typical 50-minute podcast. While I enjoy hearing about someone’s Princeton days and their Kilimanjaro adventures, my main goal is to learn how to grow my project. And in 15 minutes, I can get th

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October 31, 2024

Zora's Bold Pivot

Zora’s pivot has shifted its focus from traditional artist tooling to building a social experience. Concepts like "editions," "collections," and "collectors" now feel outdated within Zora's new framework. Today, Zora is more about discoverability and network-driven media interactions—much like how creators on Instagram or YouTube create content for visibility within the platform's ecosystem.

#web3#marketing#zora#collection#nft#growth
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October 23, 2024

The Brutal Truth: Your Token Will Fail Without a Proper Roadshow Strategy

Plan a multi-hour mega-Space right during your token launch. Invite investors, KOLs, angels, thought leaders, partners, industry peers, and - don’t forget - the exchanges. The goal? To get people to see you on a Space with all the big names they already follow, talking about your project and the just launched token, all while you’re the host. This creates a compound effect, and by the end, your audience sees your token launch as the next big thing.

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October 16, 2024

Why Point Fingers When You’re Asking for Free Money?

One of the most frustrating aspects of building in Web3 is dealing with a community that gets upset over delayed token launches or unmet token promises - often holding projects to sky-high expectations, regardless of current market conditions.

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September 28, 2024

Surviving 140 BD Chats on Telegram Like a Pro

In crypto, Telegram is king. Forget email—TG is where all the action happens. But after conferences, your inbox can feel like a never-ending scroll of chaos. So, how do you manage an avalanche of chats without losing your mind?

#web3#telegram#marketing#bd#business development#crypto#conferences
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August 26, 2024

The SAUCE for Your Protocol’s LinkedIn Success

Here are some insights and tricks we’ve learned from growing the LinkedIn page of the largest web3 accelerator.

#linkedin#social media
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August 2, 2024

Is Crypto UX doomed with Ads?

Imagine reading the latest news and instantly seeing a one-click frame reminding you to finish your Amazon purchase or mint an NFT you liked on X—all without leaving the tab or being redirected.

#farcaster#ads#ux
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July 30, 2024

How To Build The BEST Side Event

Throw a multi-tiered panel event - Move beyond sponsored events where the same speakers discuss the same topics.

#onchain marketing#web3#marketing#event#ethcc#crypto
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July 22, 2024

The 10 God-Given Web3 Growth Metrics

Everyone's obsessed with one question: what metric should I follow for my project?

#onchain marketing#web3 growth
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